What is the best way to respond to a Negative Review?

Negative reviews can feel like a personal attack if you are involved in the day to day operations of the company. You may be working at the best of your ability to satisfy every customer, and when you receive a complaint, your efforts feel diminished. When you receive a negative customer review you must take action, but you must not let your emotions dictate your next move. The basic framework for responding to negative feedback includes:

1) Acknowledge the problem and apologize

2) Do not become defensive

3) Provide alternative contact information

4) Update with a resolution status

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